revenue record in 2020-

Certainly the coronavirus has strongly affected the car market, not only from an economic point of view, but also from an industrial point of view, given that in some cases production has been stopped. One thing, however, has further confirmed the situation caused by the pandemic, which after all, the luxury car segment has suffered less than others.

the case of Porsche boasting a business 2020 rosier than expected. Enough to achieve a new record in revenues, reaching a share of 28.7 billion euros, exceeding the figure for the year 2019 by over 100 million euros.

It should be noted that the house in Zuffenhausen delivered over 272,000 cars to customers around the world, which is only 3% less than the previous year’s record, 2019. Most notably, one third of the cars delivered to European customers were electric or partially electric. While globally this figure stands at 17%. Numbers to be taken into account in the future outlined by the desire to achieve the carbon neutral goal by 2030.

This is why half of all new ones starting in 2025 Porsche sold will have an electric motor; and in 2030 more than 80% will be electric. But this does not mean that the famous six-cylinder boxer will end up in oblivion, quite the contrary. During the press conference, the importance of synthetic fuels, essential for the survival of endothermic engines, was underlined.

Being carbon neutral does not just mean producing cars with low environmental impact, but it means that the entire production chain has no impact on the environment. Today the new Taycan Cross Turismo is the first car of the Group to be able to boast a process of this type, which in fact make it the first true carbon neutral car in the world.

March 22, 2021 (change March 22, 2021 | 11:59 am)


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