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A boom in TV advertising is underway, but long-term trends look troubling for broadcasters Business News

This is the time of the TV advertising boom.

That was the conclusion of ITV’s results last week, with the return of Love island on the way and the UEFA European Championships arrive as advertisers prepare to open their wallets in an attempt to capitalize on a vaccine-protected reopening and recovery (hopefully).

But what about the longer term?

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Source: www.independent.co.uk
This notice was published: 2021-05-09 23:01:00