Morrisons is testing supermarkets without a cashier or staff that would allow customers to simply go out with their grocery bag in an attempt to compete with Amazon’s Fresh stores.
The grocer, which is the subject of a multibillion pound takeover, has tested the concept known internally as Project Sarah at its Bradford headquarters. The store is open to thousands of employees, and retailer FTSE 100 plans to expand the idea more widely.
The UK’s fourth largest supermarket is working with US tech company AiFi, which uses cameras to track items shoppers pick up and put in their shopping carts, and loads them through a smartphone app.
A source close to Morrisons said the technology had worked well in its pilot store, with “a few more in the air. The technology itself is phenomenal, using cameras rather than weights – it has been very smooth.
The plans were first reported by the Mail on Sunday.
Amazon pioneered cashless supermarkets, launching its Amazon Fresh stores in the US and introducing the concept to the UK in March with a store in Ealing.
More about this article: Read More
This notice was published: 2021-07-18 17:00:00