Genesis has reworked its striking Concept X to create the new Speedium Coupe – a sleek, performance-oriented hint at the premium Korean brand’s future electric vehicles.
Debuting at the New York Auto Show, the new Genesis X Speedium Coupe is described as a “freestyle” design exercise based on last year’s concept, led by Chief Creative Officer Luc Donckerwolke, for showcasing the evolution of the brand’s Athletic Elegance design language. .
The Speedium takes its name from a Korean race track, which Genesis says reinforces its commitment to “the emotional value of riding” by electrifying its lineup.
The low, long-wheelbase silhouette is retained, but it’s the details that most set this new concept apart from its predecessor and current Genesis production cars.
Up front is a distinctive wraparound twin light bar that’s shaped to reference the large shield-like grille of the marque’s production cars – suggesting it will be dropped from the future EV range from Genesis, which will include six models by 2030.
The sleek side profile is described as embodying an “anti-corner” design philosophy in line with an emphasis on “understated elegance”.
Although mostly minimalist, the design is interrupted by a prominent crease that runs along the side, between the heavily flared wheel arches.
The rear has a more familiar look, with slim twin light bars matching those used by the current Genesis GV60, Genesis GV70 and Genesis GV80.
Donckerwolke said the redesign was about “giving each design element room to breathe.” He added, “It’s not about putting the design elements in competition with each other, but about orchestrating the elements so that they complement and respect each other.
As well as revealing the concept, the firm has confirmed that its new Genesis Electrified GV70 – an electric version of rival Audi Q5 – will be the first car built at its new plant in Montgomery, Alabama, US, from december.
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Source: www.autocar.co.uk
This notice was published: 2022-04-14 08:00:25
